Our sustainability journey | at a glance

We are proud to be a member of the Coca-Cola HBC Group, a global industry leader in sustainability. Coca-Cola HBC has leading scores and rankings in ten of the most-recognised ESG ratings. 

We were ranked as the world’s most sustainable beverage company in the 2024 Dow Jones Best-in-Class Indices for the eighth time. We believe our success comes from continuously evolving our business model to deliver growth and taking a strategic approach to sustainability. This approach allows us to both grow and make our business more resilient.

Coca-Cola HBC’s sustainability journey so far: 

• 2006: Set our first carbon reduction commitments.

• 2010: We formally established a clear sustainability strategy.

• 2016: We were among the first companies to adopt Science-Based targets for climate.

• 2018: We published Mission 2025. This is our clear and ambitious sustainability strategy that focuses on the following areas: climate, packaging, water, ingredients, nutrition and people and communities.  

• 2021: We announced our commitment to reach NetZeroBy40 across our entire value chain by 2040.

• 2022: We announced our net positive biodiversity commitment, making us one of the first companies to do this.

• 2023: We integrated Egypt into our sustainability strategy – after we acquired the Coca-Cola Bottling Company of Egypt in 2022 – and developed specific plans for the market. 

• 2023: We established the Coca-Cola HBC Foundation.

• 2025: The Science Based Targets initiative (SBTi) approved our NetZeroby40 target, which, for the first time, includes Egypt.

• 2025: We published our first Sustainability Statement as part of the Corporate Sustainability Reporting Directive (CSRD) requirements.

Our sustainability strategy focuses on seven major areas: climate, packaging, water, ingredients, nutrition, people and communities, and biodiversity. It is underpinned by a set of external commitments known as Mission 2025, further amplified by commitments to achieve a Net Zero carbon footprint by 2040 and net positive biodiversity by 2040. 

Below are some of our sustainability performance facts in Greece*

*Explore more at Sustainable Development Report 2023

Climate & Energy

We have decreased our absolute direct emissions by 58,9% and reduced our absolute scope 3 emissions by 23,3% from 2010 to 2023, despite a global increase.

In 2023, our core initiatives to reduce carbon emissions included:

PACKAGING: Towards a circular economy

Our objective is to create packaging for our drinks that can be recycled or reused, so that it can be collected and transformed into new recycled packaging, such as an rPET bottle. This circular packaging approach reduces our carbon emissions and helps to lower packaging waste in the environment. We are making progress towards this by: 

People & Communities

We focus on making a positive impact in different ways in the local communities where we operate, such as through financial support, volunteering and training for young people. 

Water 

Water is a key ingredient in our products and a precious resource under threat from the climate crisis. Our goal is to reduce its use and ensure its safe return to the environment.